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We’ve been featured in The Lad Bible!

Posted on 07 Feb 2017 in Blog | 0 comments

Most of you will be familiar with The Lad Bible. The platform on which you see British tradesmen playing pranks on their apprentices, images of angry looking watermelons, and scary type stunts to help launch a new horror movie. Well, we were very fortunate to be featured in The Lad Bible recently discussing the ongoing burpee […]

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The 2016 Autumn Statement – what we achieved

Posted on 24 Jan 2017 in Blog | 0 comments

The 2016 Autumn Statement, the first made my Chancellor Philip Hammond, threw up all sorts of surprises, namely that this will be the last ever Autumn Statement… We also learnt that the National Living Wage is to rise from £7.20 an hour to £7.50 from April this year; insurance premium tax is to rise from 10% […]

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I’m doing something a bit crazy this year….

Posted on 12 Sep 2016 in Blog | 0 comments

…over 67,000 burpees for charity. That’s right; over 67,000 burpees. What’s a burpee? http://30dayfitnesschallenges.com/how-to-do-a-burpee/ That’s not me in that video, by the way. that is me in the image above though rocking the pink St. George’s Hospital vest with the amazing staff there and the professor who saved the lives of our twin sons. I am […]

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HOW TO WRITE NEWSLETTERS PEOPLE ACTUALLY WANT TO READ

Posted on 12 Sep 2016 in Blog | 0 comments

Too many newsletters are boring, preachy and inaccessible. The publishers assume people will read them because it tells them things they need to know about the organisation. But just because someone should read something doesn’t mean they will. For newsletters to be successful, the target audience has to want to read them. That means the […]

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Pitching to editors

Posted on 13 Nov 2015 in Blog | 0 comments

Knowing what news desks and editors want is absolutely essential for anyone who wishes to use the media to convey a message. In whatever way your pitch is made – be it email, phone or indeed face to face – if you can persuade an editor to run your idea for an article you will […]

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